Thursday, 17 April 2014

Making Our Fragrance

Today we had the amazing opportunity of making the fragrance for our brand, Karen Gilbert who has worked in international flavours and fragrances taught us more of the basics of creating a fragrance and how its a way of communicating without using words and also how it makes us, feel, think or react differently without even knowing why. She brought in a supply of scents and mini perfume bottles to use, obviously because of time and supplies we couldn't make the exact smell we probably wished for but could create an idea of what we would want in our fragrance. 
We were given a selection of heart, accessory, fixative and harmoniser notes. After smelling them individually and trying combinations we then started to create the final smell.



Ours included;
Heart Notes
35 drops of Rose
35 drops of Jasmine
50 drops of Muguet
Accessory
13 drops of Aldehydic
19 drops of Fruity
13 drops of Tobacco
Fixative
60 drops of Vanilla
Harmoniser
50 drops of P.E.A (Rosy Floral)

As our target market is 30-40 year old women, we went for a quite floral scent with a bit of depth to it. If we had more essences to use we'd probably add more fresh scents to it.


It was interesting to see how some smells you think would work together really didn't and how ones you'd never imagine would smell nice actually did, for example we used tobacco thinking before hand that it would be horrible but actually worked well with our fragrance.


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